2.7 Million Posts Were Removed By Facebook And Instagram In India During July: All The Details

According to Instagram’s monthly report, Facebook took down 2.7 crore posts on the social media platform in July. As part of its efforts to comply with government regulations for social media platforms, the company has removed 1.73 crore spam posts and 23 lakh posts with violent or graphic content. In addition, Meta released details on grievance redressal mechanisms, stating that 100 percent of complaints were handled.

Meta announced on Wednesday that in July it had removed 2.5 crore Facebook posts, and 20 lakh Instagram posts under the IT (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021. Each month, a report is published detailing all content actions taken.

According to Facebook’s latest report, a 99.6% “proactive rate” of removing 1.73 crore spam instances was achieved. With proactive detection rates of 99.9 and 99.4 percent, 1.1 lakh posts containing hate speech, 23 lakh posts containing violent and graphic content, and 27 lakh posts containing nudity and sexual content were removed from the platform in addition to action taken on spam.

There were over 9 lakh posts on Instagram about suicide and self-injury, 22,000 instances of hate speech, and 3.7 lakh posts about nudity and sexual content removed, according to Instagram. For each of these types of content, 99.5 percent were proactive detected, 77.3 percent were reactive, and 96 percent were reactive detected.

A grievance redressal mechanism is expected to follow Meta’s social media platforms in compliance with the IT Rules. Facebook and Instagram users reported 626 and 1033 incidents to the company, and the company claims to have responded to all complaints.

Based on the company’s policies, Facebook resolved 603 reports by providing appropriate tools, and took action on nine of 23 remaining complaints.

The company says its tools helped resolve 945 issues for users on Instagram, while 35 of the remaining 88 reports were dealt with, according to Meta. Subsequent editions of the report will be released 30 to 45 days after the period covered in the report.